ANTONIO
(b. Ciudad de México, MX) I’ve spent the past 14 years working at the intersection of brand and digital product, leading creative teams to build everything from brand systems to digital experiences and content platforms. I believe the best work comes from collaboration, smart strategy, and a strong creative foundation–while also recognizing that a little play in a project or process unlocks a lot more than people realize. Along the way, I’ve led teams through every stage of the process—from big-picture thinking to hands-on execution—while mentoring designers and working closely with engineers and clients to bring ideas to life. If there’s one thing I’ve learned, it’s that chaos and uncertainty are part of the job, but there’s always room to create space for experimentation.
I am currently working as an Associate Creative Director at Instrument.
(Portfolio walkthrough by request)
Notable Work
(aka projects I’ve enjoyed being a part of)
PROJECT
TASK
ServiceNow
Brand
Apple Music
Campaign
Yale University
Brand, Website
Sally Beauty
Brand, Product
Meta Family Center
Website, Product
Shopify for Enterprise
Brand Identity, Campaign
Fab (Epic Games)
Brand Identity, Campaign
Nova Credit
Brand Identity, Website
Digital Editorial
Brand Identity
HUGE Design
Brand Refresh, Website
Digital Editorial
The Age of AI: And Our Human Futures
Website
Traction
Brand Identity
Digital Editorial
Brand Identity
Brand Identity, Website
Digital Editorial
Identity, Website, Campaign
Más Wings
Brand Identity
Lightstep
Brand Identity
Brand Identity, Website
cars.com
Brand Identity
HQ Trivia (CMS)
Product Design
Intellos
Brand Identity
TDA Mobile Trader
Product Design
TD Ameritrade: Product Design Book
Editorial Design
TV Azteca (Mobile App)
Product Design
Product Design
Livestream
Brand Identity
Concept Racer
Brand Identity
ABC (Mobile OS)
Product Design
MSNBC (Mobile OS)
Product Design
Telemundo (Mobile OS)
Product Design
Syfy Channel (Mobile OS)
Product Design
NBC (Mobile OS)
Product Design
Signal Forest
Brand Identity
Brand Identity
Light Farms
Brand Identity
Stonelake Capital Partners
Brand Identity
Verizon: Power My Startup
Campaign
Querencia Community Bike Shop (RIP ⚰️)
Brand Identity
MONDRAGÓN
MONDRAGÓN